Wednesday, 25 June 2014

Half of a Yellow Sun dumps Nigeria cinema, signs deal with online TV

After months of waiting for approval from the Censors Board without headway, The producers of The highly publicised movie, Half of a yellow sun, have decided to move on. They recently signed a deal with some online television stations to air the movie. Their release reads;

"The African online television service, PanaTV has signed an exclusive deal with
Soda Pictures, acquiring the rights to subscription VOD for one of the most
acclaimed films from Africa this year, Half of a Yellow Sun. The deal makes the first online television service to stream the film exclusively on its
platform in the UK.
And in a deal concluded with monterey media, PanaTV has secured non-exclusive
rights to stream Half of a Yellow Sun in the US along with a limited shared
exclusive pre-window.
The movie will be available for VOD in the US from June 29th and in the UK from
August 2014.
Says Mandy Roger, PanaTV's Head of Content: “This demonstrates that we seek out
high quality films for our viewers; expect to see more of such quality films and
content on PanaTV this year.”
“We are delighted that Half of a Yellow Sun will be streaming on PanaTV, and
believe it is a great home for the film to connect with audiences,” says Louise Rae,
Head of Home Entertainment at Soda Pictures.

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