Thursday, 19 April 2012

Yoruba Film makers tackle AMAA, creates own awards

 We all know that the African Movie Academy Awards will be holding in some days’ time. But as the day draws near, some are planning a different kind of Academy Awards. According to organisers of this new one, the Yoruba film industry has been left to play a second fiddle in Nollywood especially in rewarding its abundant talents. They believe that since the creation of Africa Movie Academy Awards, the number of core Yoruba actors, producers, directors and others can be counted with fingers.
Trying to fill the seeming gap, Tunde Osinibosi, the president and executive producer of Yoruba Movies Academy Ltd, has decided to organise the Yoruba Movie Academy Awards (YMAA).

According to Tunde, “the unprecedented growth of the Yoruba movie industry calls or an opportunity to honour and celebrate creativity, quality and hard work amongst practitioners on a yearly basis thereby encouraging them to further excel."
There seem to be some kind of buzz for the event amongst actors, producers, directors and marketers in Yoruba movie industry.
Ogun State is said to be hosting the maiden edition of the awards. The Ogun State Commissioner for Culture and Tourism Chief Olu Odeyemi reinstated the significance of the Yoruba movie industry in the development of Culture and Tourism in the state.
The Yoruba Movie Academy Awards is scheduled to hold at the June 12 Cultural Centre Kuto, Abeokuta as part of celebrations to mark Senator Ibikunle Amosu's one year anniversary in office. The awards will also have a traditional red carpet at the event.
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